OK, here is your first tip for the first week. It may sound obvious, but most people don’t remember to check for it. The advice is this - be relevant.

What does this mean? It means don’t send emails to tell people things they don’t care about. Not only are you boring them and wasting your time, but you are forming an opinion that you aren’t worth listening to. We all know people who grab us in the hall or on the phone and then drone on and on about things we could care less about. Right? And when you see them coming you avoid them, right? So why would you want to be that person?

If you are sending emails out that are not important to the receiver, then you are wasting their time. And no, I didn’t ask whether the message is important to you. Sorry, but that really doesn’t matter. The message has to be honestly important to your reader. So either 1) rethink and rephrase the message so that it is important to them, or 2) just move on to something else and don’t send that email.

Let me know what you think. I honestly am interested in what you have to say.

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